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Canadian Press writes about challenges of promoting cannabis tourism

An interesting outsider's take on how we are promoting pot. Or, more accurately, not promoting it. 

An excerpt:

"Welcome to Colorado, where the cannabis-consuming tourist can enjoy a sushi-and-joint rolling class, a buds-and-suds tour combining dispensaries with micro-breweries or get a cannabis-infused massage at a "4-20-friendly" hotel — a reference to annual marijuana celebrations on April 20.

Just don't expect to pick up a brochure at the airport.

Since legalizing recreational weed in 2012 and becoming the first state in the country to allow storefront sales in 2014, Colorado has seen a boom in marijuana-themed visitor experiences. But the Colorado Tourism Office and local organization Visit Denver say they can't promote the industry because marijuana is illegal federally."

Read the full story here.


 
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