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goingto.do launches 2.0 integrating Uber transportation, beacon tech


So you're stuck in a city on a Tuesday night and don't know what's happening. That's where goingto.do comes in. It's an entertainment app built in Denver that connects users with local events from around the country by harnessing big data.

The free app designed for mobile devices has just launched its second version, bringing a new user interface, as well as a host of other information and features that take advantage of a smartphone's capabilities. The new features include Uber integration, iBeacon functionality, weather information, push notification capability and Canadian events.


"We are excited to announce the release of goingto.do version 2. We have worked quickly and strategically to offer our growing user base the most efficient and informative services yet," says co-founder Bryan Basset. The company launched in 2104, showing the speed of moving to the second version and its new important functionalities. "The Beacon capability will drive business and spontaneity among our users."

By taking advantage of a device's GPS capabilities the app begins to narrow interests down to a location. Adding a users' preferences further narrows that information down to their interests and location. It also offers directions on who to get to the event as well as coordinating Uber transportation.

The free app also allows beacon capability for businesses. This allows local businesses to provide location-based events, deals and promotions through the app's push notifications -- things like a flash sale at a retailer or a happy hour at a watering hole. The company says it's the only one to offer such a service for businesses.

Business owners can submit ideas for events on the app's event management screen, and leave it to goingto.do to help with the promoting and managing. The app is available for Android and iOS-equipped devices, including smartphones and tablets.


Contact Confluence Denver Innovation & Jobs News Editor Chris Meehan with tips and leads for future stories at chris@confluence-denver.com.

Read more articles by Chris Meehan.

Chris is a Denver-based freelance writer, editor and communications specialist. He covers sustainability, social issues and other topics.
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